Deal Sheet: 2026 F-150 XL

Murray Ford of Kingsland, Inc. · Kingsland, GA · VIN: 1FTMF1L58TKE17288

Negotiation Guide

Opening Offer

$43,403

Fair Price

$44,903

Walk Away Above

$46,022

• Recent buyers paid ~$2,237 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$42,426

Est. Invoice$43,840

Holdback (est.)$1,414

MSRP (Sticker)$47,140

Asking Price$45,140

Markup-$2,000

Est. Dealer Margin on This Car$2,714

Percentile32% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold986

Avg Markup-$2,237

Median Markup-$2,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell36 days

Dealer Profile

Inventory151 vehicles

Avg Markup (All Models)-$1,556

Avg Markup (F-150)-$2,593

% Below MSRP100%

Avg Days to Sell29 days

Avg Sold Markup-$1,379

Price History

Aug 6, 2026$45,140 → $46,140(+$1,000)

Aug 15, 2026$46,140 → $45,140(-$1,000)

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