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Deal Sheet: 2026 F-150 XL
Lithia Springs Ford · Lithia Springs, GA · VIN: 1FTMF1KP5TKE43799
Negotiation Guide
Opening Offer
$36,348
Fair Price
$37,848
Walk Away Above
$38,967
- • Recent buyers paid ~$2,237 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$36,077
Est. Invoice$37,279
Holdback (est.)$1,203
MSRP (Sticker)$40,085
Asking Price$38,585
Markup-$1,500
Est. Dealer Margin on This Car$2,509
Percentile45% of inventory is priced lower
Days on Lot54 days
What Others Paid (Last 30 Days)
Cars Sold986
Avg Markup-$2,237
Median Markup-$2,000
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell36 days
Dealer Profile
Inventory210 vehicles
Avg Markup (All Models)-$1,773
Avg Markup (F-150)-$2,797
% Below MSRP100%
Avg Days to Sell37 days
Avg Sold Markup-$1,900
Price History
Jul 9, 2026$39,085 → $38,085(-$1,000)
Aug 6, 2026$38,085 → $39,085(+$1,000)
Aug 15, 2026$39,085 → $38,585(-$500)
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