This Is Already a Great Deal
Opening Offer
$66,537
Asking Price
$68,595
Max Price
$68,595
- • Recent buyers paid ~$1,462 below MSRP
- • Sitting 46 days (avg 25) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $936 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$64,436
Est. Invoice$66,583
Holdback (est.)$2,148
MSRP (Sticker)$71,595
Asking Price$68,595
Markup-$3,000
Est. Dealer Margin on This Car$4,160
Percentile19% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold1747
Avg Markup-$1,462
Median Markup-$1,000
Best Deal-$8,000
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory42 vehicles
Avg Markup (All Models)-$2,131
Avg Markup (F-150)-$4,667
% Below MSRP100%
Avg Days to Sell37 days
Avg Sold Markup-$2,600
Price History
Jul 9, 2026$70,595 → $68,595(-$2,000)
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