This Is Already a Great Deal
Opening Offer
$52,718
Asking Price
$53,520
Max Price
$53,520
- • Recent buyers paid ~$2,252 below MSRP
- • Sitting 47 days (avg 25) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $1,738 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$52,218
Est. Invoice$53,959
Holdback (est.)$1,741
MSRP (Sticker)$58,020
Asking Price$53,520
Markup-$4,500
Est. Dealer Margin on This Car$1,302
Percentile63% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold8796
Avg Markup-$2,252
Median Markup-$1,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory134 vehicles
Avg Markup (All Models)-$2,903
Avg Markup (F-150)-$4,214
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$1,058
Price History
Jul 4, 2026$57,020 → $56,020(-$1,000)
Jul 9, 2026$56,020 → $53,520(-$2,500)
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