This Is Already a Great Deal
Opening Offer
$51,791
Asking Price
$51,990
Max Price
$51,990
- • Recent buyers paid ~$1,548 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $3,452 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$51,291
Est. Invoice$53,001
Holdback (est.)$1,710
MSRP (Sticker)$56,990
Asking Price$51,990
Markup-$5,000
Est. Dealer Margin on This Car$699
Percentile20% of inventory is priced lower
Days on Lot27 days
What Others Paid (Last 30 Days)
Cars Sold8248
Avg Markup-$1,549
Median Markup-$1,500
Best Deal-$6,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell19 days
Dealer Profile
Inventory231 vehicles
Avg Markup (All Models)-$1,826
Avg Markup (F-150)-$4,471
% Below MSRP100%
Avg Days to Sell25 days
Avg Sold Markup-$494
Price History
Jul 9, 2026$55,990 → $51,990(-$4,000)
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