This Is Already a Great Deal
Opening Offer
$60,323
Asking Price
$61,970
Max Price
$61,970
- • Recent buyers paid ~$2,252 below MSRP
- • Sitting 46 days (avg 25) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,690 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$59,823
Est. Invoice$61,817
Holdback (est.)$1,994
MSRP (Sticker)$66,470
Asking Price$61,970
Markup-$4,500
Est. Dealer Margin on This Car$2,147
Percentile63% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold8796
Avg Markup-$2,252
Median Markup-$1,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory133 vehicles
Avg Markup (All Models)-$444
Avg Markup (F-150)-$4,450
% Below MSRP68%
Avg Days to Sell23 days
Avg Sold Markup+$10
Price History
Jul 9, 2026$64,970 → $61,970(-$3,000)
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