This Is Already a Great Deal
Opening Offer
$52,642
Asking Price
$53,435
Max Price
$53,435
- • Recent buyers paid ~$2,252 below MSRP
- • Sitting 40 days (avg 25) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,901 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$52,142
Est. Invoice$53,880
Holdback (est.)$1,738
MSRP (Sticker)$57,935
Asking Price$53,435
Markup-$4,500
Est. Dealer Margin on This Car$1,294
Percentile63% of inventory is priced lower
Days on Lot40 days
What Others Paid (Last 30 Days)
Cars Sold8796
Avg Markup-$2,252
Median Markup-$1,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory163 vehicles
Avg Markup (All Models)-$3,377
Avg Markup (F-150)-$4,750
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$1,574
Price History
Jul 9, 2026$56,435 → $53,435(-$3,000)
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