Negotiation Guide
Opening Offer
$52,177
Fair Price
$53,677
Walk Away Above
$55,966
- • Recent buyers paid ~$4,578 below MSRP
Price Breakdown
Est. Dealer Cost$52,430
Est. Invoice$54,177
Holdback (est.)$1,748
MSRP (Sticker)$58,255
Asking Price$54,255
Markup-$4,000
Est. Dealer Margin on This Car$1,826
Percentile50% of inventory is priced lower
Days on Lot25 days
What Others Paid (Last 30 Days)
Cars Sold8463
Avg Markup-$4,578
Median Markup-$4,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell38 days
Dealer Profile
Inventory124 vehicles
Avg Markup (All Models)-$2,375
Avg Markup (F-150)-$3,824
% Below MSRP100%
Avg Days to Sell34 days
Avg Sold Markup-$2,170
Price History
Aug 6, 2026$53,755 → $54,255(+$500)
Cheaper F-150 XLT Inventory
Carey FordCarey, OH
-$4,750$55,1654d
Reineke Ford of LimaLima, OH
-$4,750$55,5604d
Reineke Ford of LimaLima, OH
-$4,750$55,1654d
Reineke Ford of TiffinTiffin, OH
-$4,750$60,57551d
Reineke Ford of TiffinTiffin, OH
-$4,750$55,6604d
Raabe FordDelphos, OH
-$4,750$55,1654d
Reineke Ford of FindlayFindlay, OH
-$4,750$55,1654d
Reineke Ford, Inc.Fostoria, OH
-$4,750$55,1654d
Campbell Ford, Inc.Niles, MI
-$4,750$55,1654d
Campbell Ford, Inc.Niles, MI
-$4,750$55,1654d