Negotiation Guide
Opening Offer
$55,189
Fair Price
$56,689
Walk Away Above
$59,197
- • Recent buyers paid ~$4,578 below MSRP
- • Sitting 65 days (avg 38) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$55,535
Est. Invoice$57,386
Holdback (est.)$1,851
MSRP (Sticker)$61,705
Asking Price$56,955
Markup-$4,750
Est. Dealer Margin on This Car$1,421
Percentile7% of inventory is priced lower
Days on Lot65 days
What Others Paid (Last 30 Days)
Cars Sold8463
Avg Markup-$4,578
Median Markup-$4,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell38 days
Dealer Profile
Inventory263 vehicles
Avg Markup (All Models)-$3,049
Avg Markup (F-150)-$4,310
% Below MSRP100%
Avg Days to Sell30 days
Avg Sold Markup-$2,654
Price History
Jul 9, 2026$59,455 → $55,955(-$3,500)
Aug 6, 2026$55,955 → $56,955(+$1,000)
Cheaper F-150 XLT Inventory
Carey FordCarey, OH
-$4,750$55,1654d
Reineke Ford of LimaLima, OH
-$4,750$55,5604d
Reineke Ford of LimaLima, OH
-$4,750$55,1654d
Reineke Ford of TiffinTiffin, OH
-$4,750$60,57551d
Reineke Ford of TiffinTiffin, OH
-$4,750$55,6604d
Raabe FordDelphos, OH
-$4,750$55,1654d
Reineke Ford of FindlayFindlay, OH
-$4,750$55,1654d
Reineke Ford, Inc.Fostoria, OH
-$4,750$55,1654d
Campbell Ford, Inc.Niles, MI
-$4,750$55,1654d
Campbell Ford, Inc.Niles, MI
-$4,750$55,1654d