Deal Sheet: 2026 F-150 XLT

Serra Ford Rochester Hills · Rochester Hills, MI · VIN: 1FTEW3LP3TKD69300

This Is Already a Great Deal

Opening Offer

$54,640

Asking Price

$54,405

Max Price

$54,405

• Recent buyers paid ~$1,548 below MSRP
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $4,202 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$54,140

Est. Invoice$55,944

Holdback (est.)$1,805

MSRP (Sticker)$60,155

Asking Price$54,405

Markup-$5,750

Est. Dealer Margin on This Car$266

Percentile7% of inventory is priced lower

Days on Lot28 days

What Others Paid (Last 30 Days)

Cars Sold8248

Avg Markup-$1,549

Median Markup-$1,500

Best Deal-$6,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell19 days

Dealer Profile

Inventory221 vehicles

Avg Markup (All Models)-$2,749

Avg Markup (F-150)-$4,971

% Below MSRP100%

Avg Days to Sell17 days

Avg Sold Markup-$950

Price History

Jul 9, 2026$57,905 → $54,405(-$3,500)

Cheaper F-150 XLT Inventory

Crossroads Ford of Dunn-BensonDunn, NC

-$8,500$56,06533d

Mark Ficken FordCharlotte, NC

-$8,500$52,74033d

C. A. Russell FordAnniston, AL

-$8,500$59,68033d

Crossroads Ford of Dunn-BensonDunn, NC

-$8,500$55,67033d

O. C. Welch FordHardeeville, SC

-$8,500$58,49033d

West Alabama Ford of FayetteFayette, AL

-$8,500$56,80533d

Albemarle FordAlbemarle, NC

-$8,500$58,22533d

Pugmire Ford of CartersvilleCartersville, GA