This Is Already a Great Deal
Opening Offer
$54,986
Asking Price
$56,540
Max Price
$56,540
- • Recent buyers paid ~$2,252 below MSRP
- • Sitting 42 days (avg 25) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,336 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$54,486
Est. Invoice$56,302
Holdback (est.)$1,816
MSRP (Sticker)$60,540
Asking Price$56,540
Markup-$4,000
Est. Dealer Margin on This Car$2,054
Percentile94% of inventory is priced lower
Days on Lot42 days
What Others Paid (Last 30 Days)
Cars Sold8796
Avg Markup-$2,252
Median Markup-$1,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory228 vehicles
Avg Markup (All Models)-$1,121
Avg Markup (F-150)-$3,731
% Below MSRP82%
Avg Days to Sell16 days
Avg Sold Markup-$571
Price History
Jul 9, 2026$59,540 → $56,540(-$3,000)
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