This Is Already a Great Deal
Opening Offer
$53,582
Asking Price
$54,480
Max Price
$54,480
- • Recent buyers paid ~$2,252 below MSRP
- • Sitting 47 days (avg 25) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $1,729 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$53,082
Est. Invoice$54,851
Holdback (est.)$1,769
MSRP (Sticker)$58,980
Asking Price$54,480
Markup-$4,500
Est. Dealer Margin on This Car$1,398
Percentile63% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold8796
Avg Markup-$2,252
Median Markup-$1,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory134 vehicles
Avg Markup (All Models)-$2,903
Avg Markup (F-150)-$4,214
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$1,058
Price History
Jul 4, 2026$57,980 → $56,980(-$1,000)
Jul 9, 2026$56,980 → $54,480(-$2,500)
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