This Is Already a Great Deal
Opening Offer
$50,936
Asking Price
$51,540
Max Price
$51,540
- • Recent buyers paid ~$2,252 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $2,248 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$50,436
Est. Invoice$52,117
Holdback (est.)$1,681
MSRP (Sticker)$56,040
Asking Price$51,540
Markup-$4,500
Est. Dealer Margin on This Car$1,104
Percentile63% of inventory is priced lower
Days on Lot27 days
What Others Paid (Last 30 Days)
Cars Sold8796
Avg Markup-$2,252
Median Markup-$1,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory134 vehicles
Avg Markup (All Models)-$2,903
Avg Markup (F-150)-$4,214
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$1,058
Price History
Jul 4, 2026$55,040 → $54,040(-$1,000)
Jul 9, 2026$54,040 → $51,540(-$2,500)
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