Deal Sheet: 2026 F-150 STX

Rich Ford Sales, Inc. · Albuquerque, NM · VIN: 1FTEW2LPXTKE36923

This Is Already a Great Deal

Opening Offer

$46,702

Asking Price

$46,335

Max Price

$46,335

• Recent buyers paid ~$2,003 below MSRP
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $2,997 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$46,202

Est. Invoice$47,742

Holdback (est.)$1,540

MSRP (Sticker)$51,335

Asking Price$46,335

Markup-$5,000

Est. Dealer Margin on This Car$134

Percentile9% of inventory is priced lower

Days on Lot27 days

What Others Paid (Last 30 Days)

Cars Sold5223

Avg Markup-$2,003

Median Markup-$1,500

Best Deal-$8,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell25 days

Dealer Profile

Inventory251 vehicles

Avg Markup (All Models)-$1,944

Avg Markup (F-150)-$3,475

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$1,171

Price History

Jul 4, 2026$49,335 → $50,335(+$1,000)

Jul 9, 2026$50,335 → $46,335(-$4,000)

Cheaper F-150 STX Inventory

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-$8,000$50,52046d