Deal Sheet: 2026 F-150 STX

Keyser & Miller Ford, Inc. · Collegeville, PA · VIN: 1FTEW2LPXTFB95017

Negotiation Guide

Opening Offer

$46,152

Fair Price

$47,652

Walk Away Above

$49,726

• Recent buyers paid ~$4,148 below MSRP

Price Breakdown

Est. Dealer Cost$46,620

Est. Invoice$48,174

Holdback (est.)$1,554

MSRP (Sticker)$51,800

Asking Price$48,300

Markup-$3,500

Est. Dealer Margin on This Car$1,680

Percentile90% of inventory is priced lower

Days on Lot5 days

What Others Paid (Last 30 Days)

Cars Sold5984

Avg Markup-$4,148

Median Markup-$4,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell37 days

Dealer Profile

Inventory89 vehicles

Avg Markup (All Models)-$1,840

Avg Markup (F-150)-$3,250

% Below MSRP100%

Avg Days to Sell39 days

Avg Sold Markup-$2,225

Cheaper F-150 STX Inventory

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-$5,000$43,31549d

Ferrario FordElmira, NY

-$5,000$47,55575d

Paducah Ford, Inc.Paducah, KY

-$4,500$46,3655d

Bob Tomes FordMckinney, TX

-$4,500$47,6305d

Five Star FordNorth Richland Hills, TX

-$4,500$43,1905d

AutoNation Ford Gulf FreewayHouston, TX

-$4,500$43,2805d

Planet FordSpring, TX

-$4,500$47,5405d

Planet FordSpring, TX

-$4,500$43,1905d

Tomball Ford, Inc.Tomball, TX

-$4,500$43,5855d

Tomball Ford, Inc.Tomball, TX

-$4,500$47,0705d