Deal Sheet: 2026 F-150 STX

AutoNation Ford Bradenton · Bradenton, FL · VIN: 1FTEW2LP9TKE63191

Negotiation Guide

Opening Offer

$47,144

Fair Price

$48,644

Walk Away Above

$50,792

• Recent buyers paid ~$4,296 below MSRP

Price Breakdown

Est. Dealer Cost$47,646

Est. Invoice$49,234

Holdback (est.)$1,588

MSRP (Sticker)$52,940

Asking Price$48,940

Markup-$4,000

Est. Dealer Margin on This Car$1,294

Percentile42% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold5908

Avg Markup-$4,296

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell36 days

Dealer Profile

Inventory275 vehicles

Avg Markup (All Models)-$1,885

Avg Markup (F-150)-$2,661

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$1,593

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