Deal Sheet: 2026 F-150 STX

AutoNation Ford Sanford · Sanford, FL · VIN: 1FTEW2LP6TFB83527

Negotiation Guide

Opening Offer

$47,877

Fair Price

$49,377

Walk Away Above

$51,451

• Recent buyers paid ~$4,148 below MSRP

Price Breakdown

Est. Dealer Cost$48,173

Est. Invoice$49,778

Holdback (est.)$1,606

MSRP (Sticker)$53,525

Asking Price$49,525

Markup-$4,000

Est. Dealer Margin on This Car$1,353

Percentile49% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold5984

Avg Markup-$4,148

Median Markup-$4,000

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell37 days

Dealer Profile

Inventory194 vehicles

Avg Markup (All Models)-$1,751

Avg Markup (F-150)-$3,015

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$1,548

Price History

Aug 6, 2026$48,525 → $49,525(+$1,000)

Cheaper F-150 STX Inventory

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-$5,000$43,31549d

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-$5,000$47,55575d

Paducah Ford, Inc.Paducah, KY

-$4,500$46,3655d

Bob Tomes FordMckinney, TX

-$4,500$47,6305d

Five Star FordNorth Richland Hills, TX

-$4,500$43,1905d

AutoNation Ford Gulf FreewayHouston, TX

-$4,500$43,2805d

Planet FordSpring, TX

-$4,500$47,5405d

Planet FordSpring, TX

-$4,500$43,1905d

Tomball Ford, Inc.Tomball, TX

-$4,500$43,5855d

Tomball Ford, Inc.Tomball, TX

-$4,500$47,0705d