Negotiation Guide
Opening Offer
$45,413
Fair Price
$46,913
Walk Away Above
$49,242
- • Recent buyers paid ~$4,148 below MSRP
- • Sitting 75 days (avg 37) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$46,413
Est. Invoice$47,960
Holdback (est.)$1,547
MSRP (Sticker)$51,570
Asking Price$47,070
Markup-$4,500
Est. Dealer Margin on This Car$657
Percentile4% of inventory is priced lower
Days on Lot75 days
What Others Paid (Last 30 Days)
Cars Sold5984
Avg Markup-$4,148
Median Markup-$4,000
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell37 days
Dealer Profile
Inventory334 vehicles
Avg Markup (All Models)-$1,003
Avg Markup (F-150)-$4,316
% Below MSRP82%
Avg Days to Sell36 days
Avg Sold Markup-$951
Price History
Jul 9, 2026$50,570 → $46,570(-$4,000)
Aug 6, 2026$46,570 → $47,570(+$1,000)
Aug 19, 2026$47,570 → $47,070(-$500)
Cheaper F-150 STX Inventory
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-$5,000$47,55575d
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Planet FordSpring, TX
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