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Deal Sheet: 2026 F-150 STX
Rich Ford Sales, Inc. · Albuquerque, NM · VIN: 1FTEW2L5XTFB41456
This Is Already a Great Deal
Opening Offer
$54,145
Asking Price
$54,605
Max Price
$54,605
- • Recent buyers paid ~$2,003 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $2,997 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$53,645
Est. Invoice$55,433
Holdback (est.)$1,788
MSRP (Sticker)$59,605
Asking Price$54,605
Markup-$5,000
Est. Dealer Margin on This Car$961
Percentile9% of inventory is priced lower
Days on Lot29 days
What Others Paid (Last 30 Days)
Cars Sold5223
Avg Markup-$2,003
Median Markup-$1,500
Best Deal-$8,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory251 vehicles
Avg Markup (All Models)-$1,944
Avg Markup (F-150)-$3,475
% Below MSRP100%
Avg Days to Sell20 days
Avg Sold Markup-$1,171
Price History
Jul 4, 2026$57,605 → $58,605(+$1,000)
Jul 9, 2026$58,605 → $54,605(-$4,000)
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