Deal Sheet: 2026 F-150 STX

Moyer Ford Sales, Inc. · Foley, AL · VIN: 1FTEW2KP9TKE61443

This Is Already a Great Deal

Opening Offer

$43,934

Asking Price

$43,510

Max Price

$43,510

• Recent buyers paid ~$2,003 below MSRP
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $2,747 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$43,434

Est. Invoice$44,882

Holdback (est.)$1,448

MSRP (Sticker)$48,260

Asking Price$43,510

Markup-$4,750

Est. Dealer Margin on This Car$76

Percentile17% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold5223

Avg Markup-$2,003

Median Markup-$1,500

Best Deal-$8,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell25 days

Dealer Profile

Inventory77 vehicles

Avg Markup (All Models)-$2,354

Avg Markup (F-150)-$3,230

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$868

Price History

Jul 9, 2026$47,260 → $43,510(-$3,750)

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