Deal Sheet: 2026 Super Duty F-350 Platinum

Ed Kenley Ford Inc · Layton, UT · VIN: 1FT8W3BM0TEF55685

Negotiation Guide

Opening Offer

$103,120

Fair Price

$104,620

Walk Away Above

$104,630

• Recent buyers paid ~$20 below MSRP

Price Breakdown

Est. Dealer Cost$94,176

Est. Invoice$97,315

Holdback (est.)$3,139

MSRP (Sticker)$104,640

Asking Price$104,640

Markup$0

Est. Dealer Margin on This Car$10,464

Percentile100% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold1022

Avg Markup-$20

Median Markup$0

Best Deal-$2,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell36 days

Dealer Profile

Inventory213 vehicles

Avg Markup (All Models)-$1,739

Avg Markup (Super Duty)-$875

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$1,528

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