Deal Sheet: 2026 Super Duty F-250 Platinum

O'Brien Ford · Shelbyville, KY · VIN: 1FT8W2BT4TEC51826

Negotiation Guide

Opening Offer

$96,870

Fair Price

$98,370

Walk Away Above

$98,835

• Recent buyers paid ~$15 below MSRP
• Sitting 73 days (avg 38) — extra leverage

Price Breakdown

Est. Dealer Cost$89,370

Est. Invoice$92,349

Holdback (est.)$2,979

MSRP (Sticker)$99,300

Asking Price$99,300

Markup$0

Est. Dealer Margin on This Car$9,930

Percentile100% of inventory is priced lower

Days on Lot73 days

What Others Paid (Last 30 Days)

Cars Sold1135

Avg Markup-$15

Median Markup$0

Best Deal-$2,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell38 days

Dealer Profile

Inventory99 vehicles

Avg Markup (All Models)-$1,944

Avg Markup (Super Duty)-$804

% Below MSRP100%

Avg Days to Sell40 days

Avg Sold Markup-$1,890

Cheaper Super Duty F-250 Platinum Inventory

Sunrise FordFort Pierce, FL

-$2,500$95,10012d

Permian FordHobbs, NM

-$2,500$98,88073d

Wade FordSmyrna, GA

-$2,500$97,29073d

Crossroads Ford of SumterSumter, SC

-$2,500$95,97073d

Perry Ford of National CityNational City, CA

-$2,500$95,54073d

Hamilton FordClovis, NM

-$2,500$91,51068d

Hutchinson Ford of ForsythForsyth, GA

-$2,500$96,20573d

Suburban Ford of Sterling HeightsSterling Heights, MI

-$2,500$94,06573d

O'Brien FordShelbyville, KY

-$2,500$94,07573d

Sunrise Ford of FontanaFontana, CA

-$2,500$94,84073d