← Vehicle Details
Deal Sheet: 2026 Explorer ST
Chula Vista Ford · Chula Vista, CA · VIN: 1FMWK7GC3TGC12427
This Is Already a Great Deal
Opening Offer
$51,530
Asking Price
$52,200
Max Price
$52,200
- • Recent buyers paid ~$2,783 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $1,717 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$51,030
Est. Invoice$52,731
Holdback (est.)$1,701
MSRP (Sticker)$56,700
Asking Price$52,200
Markup-$4,500
Est. Dealer Margin on This Car$1,170
Percentile37% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold2931
Avg Markup-$2,783
Median Markup-$3,000
Best Deal-$4,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell34 days
Dealer Profile
Inventory143 vehicles
Avg Markup (All Models)-$2,881
Avg Markup (Explorer)-$4,088
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$1,722
Price History
Jul 4, 2026$54,700 → $53,700(-$1,000)
Jul 9, 2026$53,700 → $52,200(-$1,500)
Cheaper Explorer ST Inventory
Champion Ford Sales, Inc.Erie, PA
-$4,500$58,7950d
West Herr Ford, Inc.Hamburg, NY
-$4,500$58,8900d
West Herr Ford, Inc.Hamburg, NY
-$4,500$59,1900d
West Herr Ford, Inc.Hamburg, NY
-$4,500$58,3950d
West Herr Ford, Inc.Hamburg, NY
-$4,500$58,4350d
Towne FordOrchard Park, NY
-$4,500$55,6100d
Basil FordCheektowaga, NY
-$4,500$59,1900d
Basil FordCheektowaga, NY
-$4,500$58,5950d
Basil FordCheektowaga, NY
-$4,500$58,8900d
Two Rivers Ford, Inc.Mount Juliet, TN
-$4,500$58,8900d