Deal Sheet: 2027 Expedition Active

Kayser Ford · Madison, WI · VIN: 1FMJU1J88VEA12714

Negotiation Guide

Opening Offer

$71,835

Fair Price

$73,335

Walk Away Above

$73,498

• Recent buyers paid ~$325 below MSRP

Price Breakdown

Est. Dealer Cost$66,294

Est. Invoice$68,504

Holdback (est.)$2,210

MSRP (Sticker)$73,660

Asking Price$73,660

Markup$0

Est. Dealer Margin on This Car$7,366

Percentile100% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold745

Avg Markup-$325

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory289 vehicles

Avg Markup (All Models)+$409

Avg Markup (Expedition)$0

% Below MSRP66%

Avg Days to Sell30 days

Avg Sold Markup+$267

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