Deal Sheet: 2027 Expedition Active

Long-Lewis Ford of the Shoals · Muscle Shoals, AL · VIN: 1FMJU1H87VEA18901

Negotiation Guide

Opening Offer

$68,140

Fair Price

$69,640

Walk Away Above

$69,803

• Recent buyers paid ~$325 below MSRP

Price Breakdown

Est. Dealer Cost$62,969

Est. Invoice$65,067

Holdback (est.)$2,099

MSRP (Sticker)$69,965

Asking Price$69,965

Markup$0

Est. Dealer Margin on This Car$6,997

Percentile100% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold745

Avg Markup-$325

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory469 vehicles

Avg Markup (All Models)-$455

Avg Markup (Expedition)$0

% Below MSRP80%

Avg Days to Sell29 days

Avg Sold Markup-$1,366

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