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Deal Sheet: 2026 Expedition Active

Red River Ford · Cabot, AR · VIN: 1FMJU1H87TEA45724

Negotiation Guide

Opening Offer
$70,720
Fair Price
$72,220
Walk Away Above
$72,578
  • Recent buyers paid ~$325 below MSRP
  • Sitting 66 days (avg 43) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$65,642
Est. Invoice$67,830
Holdback (est.)$2,188
MSRP (Sticker)$72,935
Asking Price$72,435
Markup-$500
Est. Dealer Margin on This Car$6,794
Percentile26% of inventory is priced lower
Days on Lot66 days

What Others Paid (Last 30 Days)

Cars Sold745
Avg Markup-$325
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell43 days

Dealer Profile

Inventory283 vehicles
Avg Markup (All Models)-$2,138
Avg Markup (Expedition)-$423
% Below MSRP100%
Avg Days to Sell36 days
Avg Sold Markup-$2,149

Price History

Jul 9, 2026$72,935$72,435(-$500)