Deal Sheet: 2027 Expedition Active

Randall Reed's Planet Ford · Humble, TX · VIN: 1FMJU1H81VEA06081

Negotiation Guide

Opening Offer

$69,740

Fair Price

$71,240

Walk Away Above

$71,403

• Recent buyers paid ~$325 below MSRP

Price Breakdown

Est. Dealer Cost$64,409

Est. Invoice$66,555

Holdback (est.)$2,147

MSRP (Sticker)$71,565

Asking Price$71,565

Markup$0

Est. Dealer Margin on This Car$7,157

Percentile100% of inventory is priced lower

Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold745

Avg Markup-$325

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell43 days

Dealer Profile

Inventory595 vehicles

Avg Markup (All Models)-$2,198

Avg Markup (Expedition)-$50

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$2,150

Cheaper Expedition Active Inventory

Cogswell FordRussellville, AR

-$2,000$71,58566d

Leif Johnson Ford of AustinAustin, TX

-$2,000$71,58566d

Cannon Ford, Lincoln, LLCCleveland, MS

-$2,000$71,58566d

Yaklin FordRichwood, TX

-$2,000$67,34566d

Cavender Grande FordSan Antonio, TX

-$2,000$69,49066d

Hixson FordLeesville, LA

-$2,000$64,23566d

Ford of BoerneBoerne, TX

-$2,000$67,84066d

Northside FordSan Antonio, TX

-$2,000$69,83566d

Northside FordSan Antonio, TX

-$2,000$69,50061d

Billy Wood FordJena, LA

-$2,000$67,84066d