This Is Already a Great Deal
Opening Offer
$54,905
Asking Price
$54,450
Max Price
$54,450
- • Recent buyers paid ~$426 below MSRP
- • Sitting 33 days (avg 19) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $5,129 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$54,405
Est. Invoice$56,219
Holdback (est.)$1,814
MSRP (Sticker)$60,450
Asking Price$54,450
Markup-$6,000
Est. Dealer Margin on This Car$45
Percentile24% of inventory is priced lower
Days on Lot33 days
What Others Paid (Last 30 Days)
Cars Sold2021
Avg Markup-$426
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell19 days
Dealer Profile
Inventory142 vehicles
Avg Markup (All Models)-$2,109
Avg Markup (Bronco)-$2,278
% Below MSRP97%
Avg Days to Sell18 days
Avg Sold Markup-$817
Price History
Jul 9, 2026$59,450 → $54,450(-$5,000)
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