Deal Sheet: 2026 Bronco Badlands

Joe Mahan Ford, Inc. · Paris, TN · VIN: 1FMEE9BP7TLB44794

Negotiation Guide

Opening Offer

$59,662

Fair Price

$61,162

Walk Away Above

$62,726

• Recent buyers paid ~$3,128 below MSRP

Price Breakdown

Est. Dealer Cost$57,861

Est. Invoice$59,790

Holdback (est.)$1,929

MSRP (Sticker)$64,290

Asking Price$62,290

Markup-$2,000

Est. Dealer Margin on This Car$4,429

Percentile22% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold1537

Avg Markup-$3,129

Median Markup-$2,000

Best Deal-$6,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory43 vehicles

Avg Markup (All Models)-$2,151

Avg Markup (Bronco)-$1,850

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$2,045

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