Deal Sheet: 2026 Bronco Badlands

Park City Ford, Inc. · Bridgeport, CT · VIN: 1FMEE9BH6TLB38512

Negotiation Guide

Opening Offer

$51,912

Fair Price

$53,412

Walk Away Above

$54,976

• Recent buyers paid ~$3,128 below MSRP

Price Breakdown

Est. Dealer Cost$50,886

Est. Invoice$52,582

Holdback (est.)$1,696

MSRP (Sticker)$56,540

Asking Price$55,040

Markup-$1,500

Est. Dealer Margin on This Car$4,154

Percentile49% of inventory is priced lower

Days on Lot5 days

What Others Paid (Last 30 Days)

Cars Sold1537

Avg Markup-$3,129

Median Markup-$2,000

Best Deal-$6,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell45 days

Dealer Profile

Inventory69 vehicles

Avg Markup (All Models)-$2,370

Avg Markup (Bronco)-$1,737

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$1,409

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