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Deal Sheet: 2026 Bronco Badlands
Serra Ford Rochester Hills · Rochester Hills, MI · VIN: 1FMEE9BH4TLB34099
This Is Already a Great Deal
Opening Offer
$58,724
Asking Price
$60,540
Max Price
$60,540
- • Recent buyers paid ~$2,674 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $326 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$57,186
Est. Invoice$59,092
Holdback (est.)$1,906
MSRP (Sticker)$63,540
Asking Price$60,540
Markup-$3,000
Est. Dealer Margin on This Car$3,354
Percentile64% of inventory is priced lower
Days on Lot36 days
What Others Paid (Last 30 Days)
Cars Sold2002
Avg Markup-$2,674
Median Markup-$2,000
Best Deal-$7,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell49 days
Dealer Profile
Inventory169 vehicles
Avg Markup (All Models)-$2,723
Avg Markup (Bronco)-$3,033
% Below MSRP100%
Avg Days to Sell28 days
Avg Sold Markup-$2,246
Price History
Aug 6, 2026$61,540 → $62,540(+$1,000)
Aug 20, 2026$62,540 → $62,040(-$500)
Aug 22, 2026$62,040 → $60,540(-$1,500)
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