Deal Sheet: 2026 Bronco Outer Banks

Golden Circle Ford, Inc. · Jackson, TN · VIN: 1FMEE8BP6TLB22179

Negotiation Guide

Opening Offer

$61,723

Fair Price

$63,223

Walk Away Above

$64,341

• Recent buyers paid ~$2,237 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$58,914

Est. Invoice$60,878

Holdback (est.)$1,964

MSRP (Sticker)$65,460

Asking Price$63,960

Markup-$1,500

Est. Dealer Margin on This Car$5,046

Percentile40% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold3288

Avg Markup-$2,237

Median Markup-$2,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell39 days

Dealer Profile

Inventory211 vehicles

Avg Markup (All Models)-$673

Avg Markup (Bronco)-$1,500

% Below MSRP80%

Avg Days to Sell32 days

Avg Sold Markup-$1,363

Price History

Jul 9, 2026$65,460 → $62,960(-$2,500)

Aug 6, 2026$62,960 → $63,960(+$1,000)

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