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Deal Sheet: 2026 Bronco Big Bend

Barbee's Freeway Ford, Inc. · Denver, CO · VIN: 1FMEE7BH5TLA62110

Negotiation Guide

Opening Offer
$49,932
Fair Price
$51,432
Walk Away Above
$52,753
  • Recent buyers paid ~$2,244 below MSRP
  • Sitting 73 days (avg 42) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$48,668
Est. Invoice$50,290
Holdback (est.)$1,622
MSRP (Sticker)$54,075
Asking Price$51,575
Markup-$2,500
Est. Dealer Margin on This Car$2,908
Percentile5% of inventory is priced lower
Days on Lot73 days

What Others Paid (Last 30 Days)

Cars Sold3571
Avg Markup-$2,244
Median Markup-$2,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell42 days

Dealer Profile

Inventory105 vehicles
Avg Markup (All Models)-$2,167
Avg Markup (Bronco)-$1,553
% Below MSRP100%
Avg Days to Sell32 days
Avg Sold Markup-$1,750

Price History

Aug 6, 2026$51,075$52,075(+$1,000)
Aug 15, 2026$52,075$51,575(-$500)