Deal Sheet: 2026 Bronco Big Bend

Riverside Ford · Escanaba, MI · VIN: 1FMEE7BH2TLA75624

Negotiation Guide

Opening Offer

$54,162

Fair Price

$55,662

Walk Away Above

$56,701

• Recent buyers paid ~$2,078 below MSRP

Price Breakdown

Est. Dealer Cost$51,966

Est. Invoice$53,698

Holdback (est.)$1,732

MSRP (Sticker)$57,740

Asking Price$56,740

Markup-$1,000

Est. Dealer Margin on This Car$4,774

Percentile100% of inventory is priced lower

Days on Lot11 days

What Others Paid (Last 30 Days)

Cars Sold4904

Avg Markup-$2,078

Median Markup-$2,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell39 days

Dealer Profile

Inventory6 vehicles

Avg Markup (All Models)-$1,708

Avg Markup (Bronco)-$3,500

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$1,115

Price History

Aug 10, 2026$55,740 → $56,740(+$1,000)

Cheaper Bronco Big Bend Inventory

Miller FordBurlington, WI

-$5,000$42,44065d

Alphorn Ford, Inc.Monroe, WI

-$5,000$43,52065d

Town and Country Ford, Inc.Madison, TN

-$4,500$52,5400d

Galaxy FordSmithville, TN

-$4,500$45,0900d

Ford of CorinthCorinth, MS

-$4,500$48,4600d

Schicker Ford of St. LouisSt Louis, MO

-$4,500$53,66565d

Destination FordEast Bernard, TX

-$4,500$48,86065d

Clay Maxey FordHarrison, AR

-$4,500$45,26065d

Destination FordEast Bernard, TX

-$4,500$44,77565d

Bill Fick FordHuntsville, TX

-$4,500$49,61065d