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Deal Sheet: 2026 Bronco Heritage Edition
Phil Long Ford of Chapel Hills · Colorado Springs, CO · VIN: 1FMEE4DP8TLB04434
Negotiation Guide
Opening Offer
$55,089
Fair Price
$56,589
Walk Away Above
$57,832
- • Recent buyers paid ~$2,163 below MSRP
- • Sitting 65 days (avg 42) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$53,168
Est. Invoice$54,940
Holdback (est.)$1,772
MSRP (Sticker)$59,075
Asking Price$58,075
Markup-$1,000
Est. Dealer Margin on This Car$4,908
Percentile100% of inventory is priced lower
Days on Lot65 days
What Others Paid (Last 30 Days)
Cars Sold1003
Avg Markup-$2,163
Median Markup-$2,000
Best Deal-$4,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell42 days
Dealer Profile
Inventory402 vehicles
Avg Markup (All Models)-$1,932
Avg Markup (Bronco)-$1,400
% Below MSRP100%
Avg Days to Sell35 days
Avg Sold Markup-$1,678
Price History
Jul 9, 2026$59,075 → $57,075(-$2,000)
Aug 6, 2026$57,075 → $58,075(+$1,000)
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