Deal Sheet: 2026 Bronco Heritage Edition

Boulevard Ford · Millsboro, DE · VIN: 1FMEE4DP7TLB16154

Negotiation Guide

Opening Offer

$55,737

Fair Price

$57,237

Walk Away Above

$58,319

• Recent buyers paid ~$2,163 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$53,460

Est. Invoice$55,242

Holdback (est.)$1,782

MSRP (Sticker)$59,400

Asking Price$58,400

Markup-$1,000

Est. Dealer Margin on This Car$4,940

Percentile100% of inventory is priced lower

Days on Lot39 days

What Others Paid (Last 30 Days)

Cars Sold1003

Avg Markup-$2,163

Median Markup-$2,000

Best Deal-$4,500

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory238 vehicles

Avg Markup (All Models)+$378

Avg Markup (Bronco)-$1,000

% Below MSRP62%

Avg Days to Sell29 days

Avg Sold Markup-$567

Price History

Jul 9, 2026$59,400 → $57,400(-$2,000)

Aug 6, 2026$57,400 → $58,400(+$1,000)

Cheaper Bronco Heritage Edition Inventory

Northside Ford Truck Sales, Inc.Portland, OR

-$4,000$53,97065d

O'Brien FordShelbyville, KY

-$4,000$54,30565d

Tigers FordWest Union, SC

-$4,000$54,80565d

Ford of KirklandKirkland, WA

-$4,000$53,41065d

Sarasota FordSarasota, FL

-$4,000$53,90565d

Ford of KirklandKirkland, WA

-$4,000$51,01065d

Sarasota FordSarasota, FL

-$4,000$53,41065d

Kings Ford IncCincinnati, OH

-$4,000$54,16051d

Sarasota FordSarasota, FL

-$4,000$51,01065d

Alpine Ford, LLCPueblo, CO

-$4,000$54,65565d