Deal Sheet: 2026 Bronco Heritage Edition

Glen Sain Ford, Inc. · Paragould, AR · VIN: 1FMEE4DP5TLB17982

Negotiation Guide

Opening Offer

$56,143

Fair Price

$57,643

Walk Away Above

$58,632

• Recent buyers paid ~$1,977 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$53,658

Est. Invoice$55,447

Holdback (est.)$1,789

MSRP (Sticker)$59,620

Asking Price$58,120

Markup-$1,500

Est. Dealer Margin on This Car$4,462

Percentile95% of inventory is priced lower

Days on Lot63 days

What Others Paid (Last 30 Days)

Cars Sold978

Avg Markup-$1,977

Median Markup-$2,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell46 days

Dealer Profile

Inventory79 vehicles

Avg Markup (All Models)-$1,753

Avg Markup (Bronco)-$1,500

% Below MSRP100%

Avg Days to Sell34 days

Avg Sold Markup-$1,646

Price History

Jul 9, 2026$59,620 → $57,120(-$2,500)

Aug 6, 2026$57,120 → $58,120(+$1,000)

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