Deal Sheet: 2026 Bronco Heritage Edition

McMahon Ford · Norwalk, CT · VIN: 1FMEE4DP0TLB42496

Negotiation Guide

Opening Offer

$56,478

Fair Price

$57,978

Walk Away Above

$58,967

• Recent buyers paid ~$1,977 below MSRP

Price Breakdown

Est. Dealer Cost$53,960

Est. Invoice$55,758

Holdback (est.)$1,799

MSRP (Sticker)$59,955

Asking Price$58,455

Markup-$1,500

Est. Dealer Margin on This Car$4,496

Percentile95% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold978

Avg Markup-$1,977

Median Markup-$2,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell46 days

Dealer Profile

Inventory69 vehicles

Avg Markup (All Models)-$2,301

Avg Markup (Bronco)-$1,909

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$1,610

Price History

Aug 6, 2026$57,955 → $58,455(+$500)

Cheaper Bronco Heritage Edition Inventory

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-$4,000$54,80575d

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-$4,000$53,90575d

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-$4,000$53,41075d

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-$4,000$54,16061d

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-$4,000$51,01075d

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-$4,000$51,01075d