← Vehicle Details
Deal Sheet: 2026 Bronco Stroppe Edition
AutoNation Ford Gulf Freeway · Houston, TX · VIN: 1FMEE0BP4TLA56300
Negotiation Guide
Opening Offer
$65,749
Fair Price
$67,249
Walk Away Above
$69,675
- • Recent buyers paid ~$4,468 below MSRP
- • Sitting 75 days (avg 49) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$64,890
Est. Invoice$67,053
Holdback (est.)$2,163
MSRP (Sticker)$72,100
Asking Price$71,600
Markup-$500
Est. Dealer Margin on This Car$6,710
Percentile97% of inventory is priced lower
Days on Lot75 days
What Others Paid (Last 30 Days)
Cars Sold47
Avg Markup-$4,468
Median Markup-$6,000
Best Deal-$6,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell49 days
Dealer Profile
Inventory440 vehicles
Avg Markup (All Models)-$2,361
Avg Markup (Bronco)-$1,456
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$2,043
Price History
Aug 20, 2026$72,100 → $71,600(-$500)
Cheaper Bronco Stroppe Edition Inventory
Northside FordSan Antonio, TX
-$6,000$71,63075d
Landmark Ford Trucks, Inc.Springfield, IL
-$6,000$71,63075d
Lenoir City Ford, Inc.Lenoir City, TN
-$6,000$72,28075d
Murdock Ford, Inc.Santaquin, UT
-$6,000$72,51575d
Empire Ford of HuntingtonHuntington, NY
-$6,000$71,63047d
Columbine FordRifle, CO
-$6,000$71,63022d
Downtown FordCharleston, WV
-$6,000$72,31075d
Andy Mohr Ford, Inc.Plainfield, IN
-$6,000$72,28075d
Planet FordSpring, TX
-$6,000$71,63022d
University FordHuntington, WV
-$6,000$72,16575d