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Deal Sheet: 2026 Bronco Big Bend
Phil Long Ford of Chapel Hills · Colorado Springs, CO · VIN: 1FMDE7BH6TLA71393
Negotiation Guide
Opening Offer
$44,021
Fair Price
$45,521
Walk Away Above
$46,820
- • Recent buyers paid ~$2,244 below MSRP
- • Sitting 73 days (avg 42) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$43,308
Est. Invoice$44,752
Holdback (est.)$1,444
MSRP (Sticker)$48,120
Asking Price$45,620
Markup-$2,500
Est. Dealer Margin on This Car$2,312
Percentile5% of inventory is priced lower
Days on Lot73 days
What Others Paid (Last 30 Days)
Cars Sold3571
Avg Markup-$2,244
Median Markup-$2,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell42 days
Dealer Profile
Inventory414 vehicles
Avg Markup (All Models)-$1,953
Avg Markup (Bronco)-$1,403
% Below MSRP100%
Avg Days to Sell37 days
Avg Sold Markup-$1,725
Price History
Jul 9, 2026$48,120 → $45,120(-$3,000)
Aug 6, 2026$45,120 → $46,120(+$1,000)
Aug 15, 2026$46,120 → $45,620(-$500)
Cheaper Bronco Big Bend Inventory
Alphorn Ford, Inc.Monroe, WI
-$5,000$43,52073d
Miller FordBurlington, WI
-$5,000$42,44073d
Destination FordEast Bernard, TX
-$4,500$44,77573d
Claude DeBeaux, Inc.Vivian, LA
-$4,500$46,4408d
Joe Cooper Ford of EdmondOklahoma City, OK
-$4,500$45,13073d
Schicker Ford of St. LouisSt Louis, MO
-$4,500$54,26573d
Granger Motors, Inc.Granger, IA
-$4,500$45,16073d
Wray Ford, Inc.Bossier City, LA
-$4,500$45,65573d
Joe Cooper Ford of EdmondOklahoma City, OK
-$4,500$44,53073d
Rob Sight FordKansas City, MO
-$4,500$46,31073d