Deal Sheet: 2026 Bronco Big Bend

Phil Long Ford of Chapel Hills · Colorado Springs, CO · VIN: 1FMDE7BH4TLB24768

Negotiation Guide

Opening Offer

$47,387

Fair Price

$48,887

Walk Away Above

$50,049

• Recent buyers paid ~$2,323 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$46,089

Est. Invoice$47,625

Holdback (est.)$1,536

MSRP (Sticker)$51,210

Asking Price$49,210

Markup-$2,000

Est. Dealer Margin on This Car$3,121

Percentile15% of inventory is priced lower

Days on Lot39 days

What Others Paid (Last 30 Days)

Cars Sold4360

Avg Markup-$2,323

Median Markup-$2,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory402 vehicles

Avg Markup (All Models)-$1,932

Avg Markup (Bronco)-$1,400

% Below MSRP100%

Avg Days to Sell35 days

Avg Sold Markup-$1,678

Price History

Jul 9, 2026$51,210 → $48,210(-$3,000)

Aug 6, 2026$48,210 → $49,210(+$1,000)

Cheaper Bronco Big Bend Inventory

Miller FordBurlington, WI

-$5,000$42,44065d

Alphorn Ford, Inc.Monroe, WI

-$5,000$43,52065d

Town and Country Ford, Inc.Madison, TN

-$4,500$52,5400d

Galaxy FordSmithville, TN

-$4,500$45,0900d

Ford of CorinthCorinth, MS

-$4,500$48,4600d

Schicker Ford of St. LouisSt Louis, MO

-$4,500$53,66565d

Destination FordEast Bernard, TX

-$4,500$48,86065d

Clay Maxey FordHarrison, AR

-$4,500$45,26065d

Destination FordEast Bernard, TX

-$4,500$44,77565d

Bill Fick FordHuntsville, TX

-$4,500$49,61065d