Deal Sheet: 2026 Bronco Big Bend

Bob Allen Ford, Inc. · Overland Park, KS · VIN: 1FMDE7BH2TLB39947

Negotiation Guide

Opening Offer

$46,032

Fair Price

$47,532

Walk Away Above

$48,571

• Recent buyers paid ~$2,078 below MSRP

Price Breakdown

Est. Dealer Cost$44,649

Est. Invoice$46,137

Holdback (est.)$1,488

MSRP (Sticker)$49,610

Asking Price$48,110

Markup-$1,500

Est. Dealer Margin on This Car$3,461

Percentile48% of inventory is priced lower

Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold4904

Avg Markup-$2,078

Median Markup-$2,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell39 days

Dealer Profile

Inventory180 vehicles

Avg Markup (All Models)-$2,058

Avg Markup (Bronco)-$1,406

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$1,841

Cheaper Bronco Big Bend Inventory

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