Deal Sheet: 2026 Bronco Big Bend

Larry H. Miller Super Ford Salt Lake City · Salt Lake City, UT · VIN: 1FMDE7BH1TLB14294

Negotiation Guide

Opening Offer

$44,597

Fair Price

$46,097

Walk Away Above

$47,259

• Recent buyers paid ~$2,323 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$43,578

Est. Invoice$45,031

Holdback (est.)$1,453

MSRP (Sticker)$48,420

Asking Price$46,420

Markup-$2,000

Est. Dealer Margin on This Car$2,842

Percentile15% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold4360

Avg Markup-$2,323

Median Markup-$2,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell40 days

Dealer Profile

Inventory165 vehicles

Avg Markup (All Models)-$1,830

Avg Markup (Bronco)-$1,583

% Below MSRP100%

Avg Days to Sell37 days

Avg Sold Markup-$2,000

Price History

Jul 9, 2026$48,420 → $45,420(-$3,000)

Aug 6, 2026$45,420 → $46,420(+$1,000)

Cheaper Bronco Big Bend Inventory

Miller FordBurlington, WI

-$5,000$42,44065d

Alphorn Ford, Inc.Monroe, WI

-$5,000$43,52065d

Town and Country Ford, Inc.Madison, TN

-$4,500$52,5400d

Galaxy FordSmithville, TN

-$4,500$45,0900d

Ford of CorinthCorinth, MS

-$4,500$48,4600d

Schicker Ford of St. LouisSt Louis, MO

-$4,500$53,66565d

Destination FordEast Bernard, TX

-$4,500$48,86065d

Clay Maxey FordHarrison, AR

-$4,500$45,26065d

Destination FordEast Bernard, TX

-$4,500$44,77565d

Bill Fick FordHuntsville, TX

-$4,500$49,61065d