Deal Sheet: 2026 Bronco Big Bend

Bluebonnet Ford · New Braunfels, TX · VIN: 1FMDE7BH0TLB18403

Negotiation Guide

Opening Offer

$41,836

Fair Price

$43,336

Walk Away Above

$44,458

• Recent buyers paid ~$2,244 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$41,022

Est. Invoice$42,389

Holdback (est.)$1,367

MSRP (Sticker)$45,580

Asking Price$44,080

Markup-$1,500

Est. Dealer Margin on This Car$3,058

Percentile52% of inventory is priced lower

Days on Lot61 days

What Others Paid (Last 30 Days)

Cars Sold3571

Avg Markup-$2,244

Median Markup-$2,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory538 vehicles

Avg Markup (All Models)-$1,453

Avg Markup (Bronco)-$1,568

% Below MSRP92%

Avg Days to Sell29 days

Avg Sold Markup-$1,473

Price History

Jul 9, 2026$45,580 → $43,080(-$2,500)

Aug 6, 2026$43,080 → $44,080(+$1,000)

Cheaper Bronco Big Bend Inventory

Alphorn Ford, Inc.Monroe, WI

-$5,000$43,52073d

Miller FordBurlington, WI

-$5,000$42,44073d

Destination FordEast Bernard, TX

-$4,500$44,77573d

Claude DeBeaux, Inc.Vivian, LA

-$4,500$46,4408d

Joe Cooper Ford of EdmondOklahoma City, OK

-$4,500$45,13073d

Schicker Ford of St. LouisSt Louis, MO

-$4,500$54,26573d

Granger Motors, Inc.Granger, IA

-$4,500$45,16073d

Wray Ford, Inc.Bossier City, LA

-$4,500$45,65573d

Joe Cooper Ford of EdmondOklahoma City, OK

-$4,500$44,53073d

Rob Sight FordKansas City, MO

-$4,500$46,31073d