Deal Sheet: 2025 Bronco Base

Empire Ford Inc. · Fall River, MA · VIN: 1FMDE6AH9SLB77685

Negotiation Guide

Opening Offer

$49,036

Fair Price

$50,536

Walk Away Above

$51,118

• Recent buyers paid ~$600 below MSRP
• Sitting 23 days (avg 11) — extra leverage

Price Breakdown

Est. Dealer Cost$46,530

Est. Invoice$48,081

Holdback$1,551

MSRP (Sticker)$51,700

Asking Price$50,700

Markup-$1,000

Dealer Margin on This Car$4,170

Percentile32% of inventory is priced lower

Days on Lot23 days

What Others Paid (Last 30 Days)

Cars Sold264

Avg Markup-$600

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory295 vehicles

Avg Markup (All Models)-$337

Avg Markup (Bronco)-$120

% Below MSRP100%

Avg Days to Sell22 days

Avg Sold Markup-$57

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