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Deal Sheet: 2026 Bronco Base
Superior Ford, Inc. · Siloam Springs, AR · VIN: 1FMDE6AH7TLB18314
Negotiation Guide
Opening Offer
$48,732
Fair Price
$50,232
Walk Away Above
$51,634
- • Recent buyers paid ~$2,526 below MSRP
- • Sitting 67 days (avg 44) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$47,732
Est. Invoice$49,323
Holdback (est.)$1,591
MSRP (Sticker)$53,035
Asking Price$51,035
Markup-$2,000
Est. Dealer Margin on This Car$3,304
Percentile26% of inventory is priced lower
Days on Lot67 days
What Others Paid (Last 30 Days)
Cars Sold564
Avg Markup-$2,526
Median Markup-$2,000
Best Deal-$4,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell44 days
Dealer Profile
Inventory188 vehicles
Avg Markup (All Models)-$2,245
Avg Markup (Bronco)-$1,558
% Below MSRP100%
Avg Days to Sell34 days
Avg Sold Markup-$1,760
Price History
Jul 9, 2026$53,035 → $50,535(-$2,500)
Aug 6, 2026$50,535 → $51,535(+$1,000)
Aug 15, 2026$51,535 → $51,035(-$500)
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