Deal Sheet: 2026 Bronco Heritage Edition

Starks Ford of Queens · Woodside, NY · VIN: 1FMDE4DH6TLB37548

Negotiation Guide

Opening Offer

$54,492

Fair Price

$55,992

Walk Away Above

$57,074

• Recent buyers paid ~$2,163 below MSRP

Price Breakdown

Est. Dealer Cost$52,340

Est. Invoice$54,084

Holdback (est.)$1,745

MSRP (Sticker)$58,155

Asking Price$56,655

Markup-$1,500

Est. Dealer Margin on This Car$4,316

Percentile35% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold1003

Avg Markup-$2,163

Median Markup-$2,000

Best Deal-$4,500

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell42 days

Dealer Profile

Inventory396 vehicles

Avg Markup (All Models)-$379

Avg Markup (Bronco)-$1,470

% Below MSRP69%

Avg Days to Sell33 days

Avg Sold Markup-$563

Cheaper Bronco Heritage Edition Inventory

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-$4,000$54,30565d

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-$4,000$53,41065d

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-$4,000$54,16051d

Sarasota FordSarasota, FL

-$4,000$51,01065d

Alpine Ford, LLCPueblo, CO

-$4,000$54,65565d