Deal Sheet: 2026 RAM 1500 LIMITED LONGHORN® CREW CAB 4X4 5'7" BOX

Prostrollo Motor Company · Madison, SD · VIN: 1C6SRFHTXTN326578

Negotiation Guide

Opening Offer

$84,662

Fair Price

$86,162

Walk Away Above

$90,671

• Recent buyers paid ~$13,126 below MSRP
• Sitting 46 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$85,662

Est. Invoice$88,517

Holdback (est.)$2,855

MSRP (Sticker)$95,180

Asking Price$91,680

Markup-$3,500

Est. Dealer Margin on This Car$6,018

Percentile99% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold494

Avg Markup-$13,126

Median Markup-$13,239

Best Deal-$14,408

Worst Deal-$11,758

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory34 vehicles

Avg Markup (All Models)-$4,628

Avg Markup (RAM 1500)-$9,125

% Below MSRP100%

Avg Days to Sell28 days

Avg Sold Markup-$5,306

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