Deal Sheet: 2025 Gladiator RUBICON X 4X4

Ralph Sellers Chrysler Dodge Jeep · Gonzales, LA · VIN: 1C6RJTBG7SL549543

Negotiation Guide

Opening Offer

$56,920

Fair Price

$58,420

Walk Away Above

$61,387

• Recent buyers paid ~$6,303 below MSRP

Price Breakdown

Est. Dealer Cost$57,920

Est. Invoice$59,850

Holdback (est.)$1,931

MSRP (Sticker)$64,355

Asking Price$64,355

Markup$0

Est. Dealer Margin on This Car$6,436

Percentile100% of inventory is priced lower

Days on Lot40 days

What Others Paid (Last 30 Days)

Cars Sold225

Avg Markup-$6,303

Median Markup-$6,415

Best Deal-$8,585

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory259 vehicles

Avg Markup (All Models)-$4,714

Avg Markup (Gladiator)-$5,177

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$4,414

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