Deal Sheet: 2026 Gladiator SPORT 4X4

Napleton's Northlake Chrysler Dodge Jeep Ram · Lake Park, FL · VIN: 1C6RJTAG2TL189889

Negotiation Guide

Opening Offer

$43,473

Fair Price

$44,973

Walk Away Above

$46,374

• Recent buyers paid ~$2,522 below MSRP
• Sitting 46 days (avg 29) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$42,998

Est. Invoice$44,431

Holdback (est.)$1,433

MSRP (Sticker)$47,775

Asking Price$45,387

Markup-$2,388

Est. Dealer Margin on This Car$2,390

Percentile44% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold349

Avg Markup-$2,522

Median Markup-$2,218

Best Deal-$4,812

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory281 vehicles

Avg Markup (All Models)-$4,063

Avg Markup (Gladiator)-$2,824

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$3,768

Price History

Jul 1, 2026$46,020 → $49,770(+$3,750)

Jul 4, 2026$49,770 → $46,020(-$3,750)

Jul 8, 2026$46,020 → $44,994(-$1,026)

Jul 15, 2026$42,999 → $45,387(+$2,388)

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